Hello,
My name is Shannon, and I am a Recruiter with
The Fountain Group. We are a national staffing firm and are currently seeking a
-------- Marketing Associate - ABM for a prominent client of ours. Details for the position are as follows:
Job Description:
Location: Remote (Seattle, WA preferred | PST hours required)
Duration: 1 year contract
Pay: $35-37/hr.
We are seeking a detail-oriented
Marketing Associate to support audience creation and campaign execution within a fast-paced B2B marketing organization. This role sits within Marketing Strategy & Operations and focuses heavily on
audience building, data segmentation, and MarTech platform execution.
This is an excellent opportunity for someone with experience in
marketing operations, ad operations, or account-based marketing (ABM) who enjoys working with data, tools, and cross-functional teams to drive demand generation efforts.
What You’ll Do
- Build, QA, and manage target audiences for demand generation campaigns using platforms like Demandbase
- Execute audience segmentation using data logic (Boolean filters, SQL-like thinking)
- Push and activate audiences across paid media platforms (LinkedIn, Google, Meta)
- Manage and triage incoming requests (via Slack or ticketing workflows) related to audience creation and updates
- Ensure data accuracy and integrity through validation in Excel/Google Sheets (VLOOKUPs, Pivot Tables)
- Maintain strict adherence to naming conventions and taxonomy for campaign tracking and reporting
- Troubleshoot audience discrepancies and provide clear explanations to non-technical stakeholders
- Collaborate with cross-functional teams to support campaign execution and improve audience performance
- Contribute to a test-and-learn environment, identifying opportunities to optimize and automate processes
Required Qualifications
- 1-5 years of experience in B2B marketing, marketing operations, or ad operations
- Hands-on experience with an ABM or go-to-market platform (e.g., Demandbase, 6sense, Terminus)
- Strong understanding of audience segmentation and data logic (Boolean logic, filtering, SQL-like structures)
- Experience activating audiences in digital advertising platforms (LinkedIn Ads, Google Ads, Meta)
- Advanced proficiency in Excel or Google Sheets (VLOOKUPs, Pivot Tables, data validation)
- Strong attention to detail with the ability to execute repetitive technical workflows accurately
- Excellent communication skills with the ability to explain technical concepts to non-technical stakeholders
- Experience working in a large, fast-paced organization
Preferred Qualifications
- Background in ad operations (campaign tagging, UTMs, pixels, tracking)
- Familiarity with CRM and marketing automation platforms (e.g., Salesforce, Marketo, HubSpot)
- Exposure to Google Marketing Platform (DV360, Campaign Manager) or similar tools
- Experience analyzing audience performance metrics (reach, match rates)
- Understanding of data governance and privacy compliance in digital marketing
- Process improvement mindset with a focus on automation and optimization
If you are interested in hearing more about the position please respond to this posting with your resume attached!
