BRIDGE is currently seeking a Senior Director of Marketing who will be responsible for leading our marketing strategy and execution. The ideal candidate will be be a visionary leader with a deep understanding of our business, scaling B2B marketing organizations, and driving pipeline generation all while elevating our brand awareness, and enabling sales success in a fast-paced, high-growth technology environment.
Overall responsibilities: - Develop and execute a comprehensive, integrated marketing strategy that aligns with aggressive business goals (revenue, market share, brand equity)
- Own the brand narrative, positioning and core value proposition, clearly articulating what makes the company different and why we win
- Ensure compelling and consistent messaging all customer segments and channels (brands, agencies, and local media companies)
- Lead, mentor, and grow a high-performing marketing team encompassing product marketing, demand generation, content, communications (PR/AR), and creative services
- Foster a data-driven, accountable, and innovative culture within the marketing organization
- Elevate the company's brand recognition and perceived leadership within the industry
- Oversee internal and external communications
Desired skills, education, and experience:- 10+ years of progressive experience in marketing, with at least 3+ years in a senior leadership role (Director or VP) within the AdTech or MarTech sector
- Demonstrable success in driving B2B revenue and scaling a global demand generation engine
- Strong understanding of modern marketing metrics (LTV, CAC, MQL/SQL conversion rates, pipeline velocity)
- Exceptional leadership, communication, and interpersonal skills; able to influence and collaborate effectively across all levels of the organization
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus
The salary range for this position is $160,000 - $175,000.
