Company: DREAMLABS
Reports to: Blake Pinsker, CEO
Other Leadership: Torii Rowe, Co-Founder
Location: Remote
Employment Type: Full-Time
Compensation: $60,000 - $80,000 (DOE)
About DREAMLABS
DREAMLABS is a performance marketing agency that builds and scales disruptive DTC eCommerce brands. We specialize in high-performance creative production and paid social strategy, partnering with ambitious brands across categories.
We operate lean, fast, and execution-first. No corporate red tape. High autonomy. High accountability.
AI proficiency is a core expectation across our team. We hire modern operators who use AI tools daily to increase output, sharpen ideas, and eliminate inefficiency.
Role Overview
We are hiring a Performance Marketing & Email Graphic Designer to become a go-to designer for paid social and acquisition-focused creative for our clients.
This role is performance-first. You will own visual execution across Meta, TikTok, and email, building scalable testing systems and high-converting ad creative. You will collaborate closely with media buyers and creative strategists to drive measurable performance improvements.
This is a high-output, iteration-heavy role. We expect you to be proficient in leveraging AI tools to accelerate ideation, concept development, variation creation, and workflow efficiency.
Core Responsibilities
Paid Social & Performance Creative (Primary Focus)
- Design high-converting static ads for Meta, TikTok, and other paid platforms
- Create structured creative variations for systematic A/B testing
- Develop thumb-stopping hooks and performance-driven visual concepts
- Translate performance data into new design iterations
- Rapidly iterate based on feedback from media buyers
- Maintain brand consistency while optimizing for conversion
- Use AI tools to generate visual concepts, variations, angles, and layout exploration
Creative Systems & Testing Infrastructure
- Build modular ad templates that allow for fast testing at scale
- Develop structured naming, file organization, and creative testing workflows
- Improve internal systems to increase output without sacrificing quality
- Support the creative strategy team with rapid concept mockups
- Ensure consistent on-time delivery across accounts
- Use AI to accelerate research, competitive analysis, and visual exploration
Cross-Channel Support (Secondary)
- Support email marketing design when needed
- Collaborate on brand refreshes and visual system improvements
Email Design & Lifecycle Creative (Primary Focus)
- Design high-converting email campaigns and automated flows
- Build modular, scalable email templates
- Create mobile-first, conversion-focused layouts
- Collaborate with strategists on structure, hooks, and offer framing
- Maintain brand consistency across multiple DTC accounts
- Continuously improve hierarchy, CTA structure, and visual clarity
- Use AI tools to accelerate concepting, layout exploration, copy refinement, and iteration
Design Tools, Workflow & AI Integration
- Proficient in Figma and Adobe Creative Suite
- Strong understanding of paid social ad specs and platform nuances
- Highly organized with spreadsheets, task lists, and deadlines
- Demonstrated daily use of AI tools (ChatGPT, Midjourney, image generation tools, etc.)
- Ability to explain how AI increases your output and iteration speed
What Success Looks Like In 12 Months
- Noticeable improvement in CTR and thumb-stop rates across accounts
- Increased creative testing velocity across all clients
- Clear modular systems built for scalable paid social production
- Faster iteration cycles driven by AI integration
- Strong collaboration between design, strategy, and media buying
- Reliable on-time delivery with minimal oversight
- Organized creative libraries and structured testing workflowsEmail creative quality elevated across all clients
Requirements
Must-Have Experience
- 3-6+ years designing for DTC brands
- Strong portfolio of real paid social ad creative (not just brand work or mockups)
- Experience designing high-performing static ads for Meta and TikTok
- Understanding of direct-response principles and conversion-focused design
- Experience working closely with performance teams or media buyers
- Proficiency in Figma and Adobe Creative Suite
- Demonstrated experience using AI tools in daily workflow
- Highly organized and able to manage multiple brands simultaneously
- Strong typography, hierarchy, and visual clarity across performance ads
- Strong portfolio of real email marketing work (not just mockups)
- Experience with Klaviyo or similar ESP
Strong Plus If You Have
- Agency experience managing multiple DTC accounts
- Experience designing landing pages or CRO-focused pages
- Familiarity with performance metrics (CTR, CPC, CPA, CVR, ROAS)
- Experience building modular creative testing systems
- Experience working directly with founders or CEOs
Benefits
Compensation & Benefits
Base Salary: $60,000 - $80,000 (depending on experience)
Remote work environment
Direct exposure to leadership
Opportunity to grow with a fast-scaling agency
Collaborative, high-performance culture
How To Apply
Submit your application with the following:
- Portfolio link showcasing real paid social ads you designed for DTC brands. Mockups alone will not be considered
- 3-5 examples of performance-focused static ads and brief context on results (if available)
- Brief note (2-3 sentences) on how you use AI tools in your daily design workflow
Applications without a portfolio will not be reviewed.
