About Passive
You’re great at what you do — but finding the next step in your career shouldn’t feel like another job.
Passive is an AI-powered career discovery platform built for professionals who are open to better opportunities but don’t have time to grind through job boards.
Instead of spending hours searching listings, researching companies, and tailoring resumes, Passive removes the friction from career discovery. Users can discover AI-curated opportunities, explore rich company profiles that reveal the real employee experience, tailor their resume instantly, and apply in seconds.
We’re building a new category in career technology — and marketing is a core driver of how we reach and engage our users.
The Role
We’re looking for a Marketing Manager to help execute and scale growth initiatives across channels.
You’ll work directly with our Head of Growth (ex-Smartsheet, ex-InVision) to run experiments, launch campaigns, and help drive user acquisition.
This is a hands-on, execution-focused role — ideal for someone who wants to learn from an experienced growth leader while having real ownership over outcomes.
What You’ll Do
Execute Growth Campaigns
- Launch and manage marketing initiatives across channels (social, email, partnerships, etc.)
- Support user acquisition efforts and growth experiments
- Help drive awareness and traffic to Passive
Run Experiments
- Test different messaging, channels, and content formats
- Measure performance and iterate quickly
- Identify what works and double down on it
Support Organic & Content Growth
- Work closely with social and content efforts
- Help develop campaigns that drive engagement and conversion
- Assist with founder-led and brand storytelling initiatives
Optimize the Funnel
- Analyze user behavior and conversion across the funnel
- Identify drop-offs and opportunities for improvement
- Work with product and growth to improve activation and retention
Collaborate Cross-Functionally
- Partner with product, design, and analytics teams
- Help ensure marketing efforts align with product experience
- Contribute to overall growth strategy
What We’re Looking For
You may be a great fit if you have:
- 3–6 years of experience in marketing, growth, or a related role
- Experience executing campaigns across multiple channels (LinkedIn, Instagram, Reddit)
- Strong understanding of digital marketing and user acquisition in the B2C space
- Comfort working with data and performance metrics
- Ability to move quickly and execute in a startup environment
Bonus if you have:
- Startup or early-stage company experience
- Experience working in a growth team or performance marketing role
- Familiarity with B2C or marketplace products
- Experience with content or social-driven growth
- Interest in careers, recruiting, or AI
How You Work
- You’re execution-focused and move quickly
- You think in terms of experiments and outcomes
- You’re comfortable working with ambiguity
- You take ownership of your work
- You’re eager to learn and improve
Why Join Passive
- Work directly with an experienced Head of Growth
- Help scale a product building a new category in career tech
- Gain exposure to real growth strategy and execution
- High ownership, low bureaucracy environment
- Remote-friendly and flexible
- Opportunity to grow as the company scales
