We’re looking for enthusiastic, fun, and energetic people who take the work seriously, but not themselves. Let’s see if we’re a fit. We hope so.
Job Summary
Words matter here. As Marketing Copywriter, you’ll be responsible for shaping how guests discover, experience, and remember Mainsail Lodging & Development’s portfolio of distinctive hotel, restaurant, and lifestyle brands.
From social captions that stop the scroll to newsletters people actually open (and read), your writing will bring personality, warmth, and clarity to every touchpoint. You’ll collaborate closely with corporate marketing and social teams to ensure each brand sounds like itself—never generic, never forced, and always on purpose.
If you love storytelling, understand tone instinctively, and know the difference between “clever” and “trying too hard,” you’ll feel right at home.
This role is a hybrid position, requiring two/three days in our corporate office.
About Us
Mainsail Lodging & Development, based in Tampa, Florida, is an award-winning hospitality company specializing in hotel, resort, and short-term furnished living, marketing, and sales. Our portfolio spans the southeastern U.S. and Caribbean, featuring distinct properties that include private island resorts, boutique southern hotels, urban culinary destinations, and historic landmarks. Each property showcases exceptional design, thoughtful service, and standout food and beverage experiences.
We believe great brands are built through creativity, collaboration, and a healthy respect for detail—and we’re looking for people who care just as much.
What You Will Do
Write Compelling, On-Brand Copy:
Develop copy for social media, email newsletters, blogs, campaigns, and digital marketing that captures each brand’s voice while supporting business goals.
Be a Voice Guardian
Ensure consistency in tone, messaging, and storytelling across a variety of hospitality brands—knowing when to follow the rules and when to bend them (tastefully).
Collaborate Across Teams
Work closely with the Marketing Manager, Social Media Manager, and Creative Manager to bring campaigns and ideas to life through words that feel intentional and human.
Support Social Storytelling
Partner with the social and eCommerce teams on captions, campaign messaging, and branding concepts that are platform-appropriate and audience-aware.
Edit, Refine, Repeat
Proofread and polish copy for clarity, accuracy, and flow—because details matter, and typos are not our friend.
Stay Curious
Keep up with cultural, travel, food, and lifestyle trends to ensure content feels current, relevant, and inspired.
What You Have
Education & Experience
- 3+ years of professional copywriting experience across digital and campaign channels
- Bachelor’s degree in marketing, communications, journalism, or a related field (preferred)
- Experience writing for multiple brands, voices, or audiences simultaneously
- Hospitality, lifestyle, or food & beverage experience is a plus
- Agency or fast-paced, multi-brand experience is a plus
Skills & Competencies
- Exceptional writing and editing skills with a strong sense of voice and tone
- Ability to shift seamlessly between playful, refined, conversational, and informative
- Highly organized with the ability to manage multiple deadlines (without panicking)
- Collaborative, curious, and open to feedback
- Strong instincts for what sounds right—and what doesn’t
Physical & Mental Demands
- Ability to work extended periods at a computer
- Ability to juggle multiple projects without losing attention to detail
- Occasional travel as needed for property visits or launches
- Strong focus, creativity, and problem-solving skills
Mainsail is an Equal Opportunity Employer and it does not discriminate on the basis of actual or perceived race, color, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity expression (including transgender status), sexual orientation, marital status, parental status, military service and veteran status, political affiliation, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.
