Marketing Manager

WESSCO International | Remote (NYC preferred)

About the Role

WESSCO International is a B2B marketing agency and supplier specializing in creating branded collaborations for the travel and hospitality industries. For over 40 years, we have served as the link between global airlines, hotels, and cruise lines and leading fashion, cosmetic, and consumer brands.

Our NYC-based marketing hub consists of a team of marketers and designers focused on enhancing the travel experience through innovative programs, including physical products, digital content, and brand activations.

We are seeking a Marketing Manager to help develop and pitch creatively ambitious, multi-platform campaigns. This role is fully remote (NYC preferred) and collaborates closely with teams across NYC, LA, Paris, Tokyo, Shanghai, and Athens.

This position plays a key role in both concept development and execution, supporting new business efforts and managing marketing programs from idea through launch.

Responsibilities:

Research

Identify industry trends that inform brand partner acquisition strategy
Conduct market and consumer research to understand traveler preferences and customer needs
Evaluate and prioritize potential brand partners across key categories
Translate insights into actionable strategies that support product development, campaigns, and proposals

Concept Development & Narrative Strategy

Lead development of concepts for client proposals and RFP responses
Build cohesive narratives that connect brand partners, product design, and customer strategy
Partner with the design team to bring concepts to life visually and experientially

Business Development Support

Develop integrated marketing campaign concepts in collaboration with brand partners
Support preparation and delivery of client presentations and proposals
Contribute to initiatives that drive new business opportunities

Content & Digital Media

Manage WESSCO’s digital presence, including website, LinkedIn, and Instagram
Develop content across digital, social, and video in collaboration with internal teams and external partners
Write and edit copy for presentations, PR materials, and marketing communications
Support communications related to client engagement, including pre- and post-event outreach

Campaign Execution & Program Management

Act as a key liaison between internal teams, brand partners, and clients
Coordinate marketing activations across the lifecycle of partnerships
Manage execution of campaigns, including content, events, and related deliverables

Advertising & External Partnerships

Develop and execute advertising campaigns across trade and industry publications
Manage relationships with media partners to support brand visibility and lead generation
Lead award submissions and editorial content to enhance WESSCO’s industry presence

Campaign Performance Tracking

Measure the performance of marketing programs and campaigns
Analyze impact on brand partner and client KPIs
Identify opportunities to improve future programs and communications

Qualifications:

Education & Experience

Bachelor’s degree in Marketing or a related field (advanced degree such as MBA is a plus)
3–8 years of marketing experience, ideally with a focus on digital and integrated campaigns
Experience working with consumer-facing brands such as fashion, beauty, lifestyle, wellness, or CPG preferred

Skills & Abilities

Strong written and verbal communication skills, including copywriting and presentations
Analytical mindset with the ability to interpret research and apply insights
Ability to manage multiple projects and prioritize in a fast-paced environment
Experience collaborating across cross-functional and global teams
Self-driven, organized, and able to work independently in a remote setting
Familiarity with AI tools to improve efficiency and productivity

Work Environment & Benefits

Full-time, remote role with collaboration across global teams (NYC-based preferred)
Approximately 20% travel for meetings, presentations, and trade events
Health, dental, and vision insurance (100% covered)
401(k) with company contribution
Paid time off (vacation, sick days, and holidays)

Compensation

Competitive base salary in the range of $90,000 – $100,000
Bonus opportunity

Additional Job Application Terms

This job is part of LinkedIn’s Full-Service Hiring beta program. Eligibility is limited to candidates located in and performing services in the United States, excluding those based in Alaska, Hawaii, Nevada, South Carolina, or West Virginia.

We’re committed to making our hiring process as smooth and timely as possible, and we understand that waiting to hear back can add to the anticipation. If you’re a potential fit, our team will reach out within two weeks to progress you to the next stage. If you don’t hear from us in that time, we encourage you to explore other opportunities with our team in the future, and we wish you the very best in your job search.

WESSCO International

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