santiago Carmona
Skills
Social Media Management; Video Editing; Music; Researching; Advertising; Logistics; People Management; Social Media Content Management; Adobe Photoshop; Inventory Management; Marketing; Adobe Illustrator; Artificial Intelligence (AI); Adobe Premiere Pro; Marketing Campaigns
About
Spearheaded a variety of marketing initiatives, including tabling events, coupon distribution, merchandise management, and social media content creation tailored to enhance brand visibility and engagement. Built and maintained strong client relationships while collaborating with stakeholders like Grubhub, Sodexo, and campus representatives to implement marketing strategies and drive brand awareness.
Managed marketing budgets, processed requests, and planned promotional activities to align with company objectives. Conducted data analysis using Looker Studio to track campaign performance and optimize ROI, ensuring data-driven decision-making.
Utilized tools like Slack for internal communication and coordination across departments, streamlining efforts between marketing, operations, and logistics teams. Supported the creation and execution of innovative marketing materials, conducted daily evaluations of marketing tools, and facilitated smooth operations for effective campaign delivery.