Skills
Commercial Marketing; Adobe Photoshop; Online Marketing; Brand Marketing; Adobe XD; Social Media; Adobe Illustrator; Marketing; Social Media SEO; Marketing Campaigns; Social Media Marketing; Adobe Creative Cloud
About
Graphic Designer with over 10 years of experience in creating and developing visual materials for online and offline environments. Specialist in advertising campaigns, social media, emails, websites, printed materials and stand design. I have solid skills in developing creative and innovative layouts, ensuring the consistent application of the brand's visual identity in all projects.
Experience in monitoring brand-related actions, working in partnership with internal clients and suppliers, and in developing projects that align visual quality with strategic results. Proficient in tools such as Adobe Photoshop, Illustrator and digital platforms, with strong attention to detail, a keen aesthetic sense and the ability to deliver impactful visual solutions.
- Lead design projects for web and mobile platforms, impacting conversions.
- Conduct user research, including interviews and usability testing, resulting in significant improvements in navigation flow.
- Create wireframes, prototypes and complete interfaces for digital products, ensuring compliance with accessibility best practices (WCAG).
- Collaborate with development and product teams in an agile environment to implement optimized solutions.
- Develop scalable design systems for different products, improving visual consistency in 100% of interfaces.
- Participate in co-creation workshops with clients and stakeholders, increasing efficiency in aligning requirements.
UX/UI Path
- Client research
- Requirements gathering
- Mind map
- Personas
- Empathy map,
- User journey
- Macro flow of modules
- Benchmark
- Ideation
- Wireframe
- Detailed flowchart
- Macro and micro conversational flow for chatbot
- Style guide and prototypes.
Profile Photo
