Skills
Media Platforms; Digital Marketing Campaigns; Facebook; Lead Generation; Advertising; Digital Marketing; Brand Awareness; Social Media Platform; Communication; Brand Recognition; Social Media; Marketing; Marketing Campaigns; Brand Growth; Campaign Development
About
Created content calendars for social media, ensuring effective
communication aligned with the organization's objectives.
● Managed marketing and advertising campaigns, increasing the
organization's visibility across digital platforms and mass media.
● Sought and managed sponsorships to generate support and resources for
the association, strengthening its sustainability and capacity to assist.
● Assisted in the planning of campaigns organized by the association,
collaborating on communication and dissemination strategies to maximize
impact.
Implemented digital marketing strategies for well-known brands (SEAT, KIA,
Volkswagen, Audi).
● Increased brand recognition through digital campaigns and social media.
● Improved lead generation through high-impact campaigns.
● Created content calendars for all brands within the group (SEAT, KIA,
Volkswagen, Audi).
Developed and implemented digital strategies for well-known automotive
brands (SEAT, KIA, Volkswagen, Audi) to increase brand recognition and
generate leads.
● Generated leads for the sales department, maximizing conversion through
campaigns aimed at attracting qualified customers.
● Reviewed and approved the content calendar for social media and digital
platforms, ensuring alignment with brand objectives and communication
strategy.
● Coordinated and supervised digital campaigns focused on lead generation
and brand positioning.
Coordinated the Marketing team and optimized digital strategies to
maximize lead generation.
● Supervised and managed external marketing agencies for the execution of
high-impact advertising campaigns.
● Analyzed and proposed website improvements to enhance user experience
and conversion rates.
● Planned and managed digital campaigns across multiple platforms,
increasing brand visibility and campaign reach.
● Created content for social media platforms (Facebook, Instagram) and
WordPress, aligned with branding and engagement strategies.
● Wrote articles for the specialized magazine Mundo Automotriz, focusing on
topics relevant to the automotive industry.
Led strategies for lead generation targeting prospective students, increasing
the institution's presence and recognition.
● Developed digital campaigns focused on positioning the university in the
educational market.