Job Title: Marketing Executive Location: Panama City, Panama (On-site, 5 days/week) or Remote – Colombia Type of Contract: Full-Time Salary Range: Market Rates Language Requirements: Professional English and Spanish required We are seeking a proactive Marketing Executive with 2–4 years of experience supporting marketing operations and digital initiatives to join our growing team.
You will play a key role in assisting the Marketing Manager with campaign execution, SEO efforts, and technology-driven marketing initiatives.
Your work will directly impact campaign performance, operational efficiency, and data-driven marketing outcomes across Latin America.
Key Responsibilities Support the Marketing Manager in executing marketing strategies and day-to-day operations Assist in planning and launching digital marketing campaigns across multiple channels Contribute to SEO initiatives, including keyword research, on-page optimization, and performance tracking Utilize AI and automation tools to improve marketing workflows and campaign efficiency Coordinate with external agencies, freelancers, and service providers as needed Help manage and update marketing content across websites, email campaigns, and social platforms Track campaign performance and prepare reports using tools like Google Analytics and CRM systems Must-Have Qualifications 2–4 years of experience in marketing, marketing coordination, or similar roles Basic to intermediate knowledge of SEO principles and lead generation strategies Familiarity with AI tools and interest in leveraging technology for marketing optimization Experience with digital marketing platforms (e.g., Google Analytics, email marketing tools, CRM systems) Strong organizational and execution skills with attention to detail Professional proficiency in English and Spanish Ability to work collaboratively while supporting a senior marketing lead Preferred Qualifications Experience working in B2B environments such as professional services, legal, or consulting firms Exposure to marketing automation platforms (e.g., HubSpot, Marketo) Basic design skills using tools like Canva or Adobe Creative Suite Understanding of content marketing and performance analytics
