Location: Remote/Hybrid–Cortland, NY or Brooklyn, NY

Compensation: $70,000-$90,000/year DOE

About Us

Farmer Group began as a small vegetable farm in Upstate NY and is now a leader in the NYS cannabis industry, with a growing portfolio of distinctive brands — Florist Farms, Blotter, Head & Heal, Tune, and Hudson. Our fields sit on land farmed since 1810, shaped by generations committed to caring for the land, serving their community, and pushing agriculture forward. Our roots in regenerative farming and commitment to community and sustainability remain central to everything we do.

We handle every aspect of producing our 100% pure cannabis products, from seed to sale — growing the plants, extracting the oils, and crafting each product in-house because we believe quality comes from the ground up. At the end of the day, we're about doing good work on good land with good people, and we think honest, responsibly grown cannabis can benefit our community and everyone who enjoys our products.

Why Join Us?

Be part of a team of creative trailblazers in the Cannabis industry
Take on meaningful ownership and make a visible impact across a portfolio of brands
Grow alongside a company that's scaling quickly and investing in its people
Flexible remote work with hybrid options in Cortland, NY and Brooklyn, NY

The Role

We're looking for a talented and driven Senior Graphic Designer to join our creative team. Reporting directly to the Creative Director, you'll serve as lead designer across all five Farmer Group brands ensuring every touchpoint is designed with the highest level of detail within the respective brand’s guidelines.

This is a highly collaborative role that sits at the intersection of strategy and execution. You'll work closely with the Creative Director and Brand Team to bring visual concepts to life across a wide range of mediums, while also managing and mentoring one full time direct report and occasional freelance designer when needed. You'll be empowered to take ownership of your work, push creative boundaries, and help shape the visual future of our brands.

This is a remote role with the opportunity to work hybrid out of our offices in Cortland, NY or Brooklyn, NY. To apply, be sure to see How to Apply below for applicant submission requirements.

What You'll Do

Design & Brand Leadership

Serve as lead designer across Florist Farms, Blotter, Head & Heal, Tune, and Hudson — ensuring all creative output is consistent, on-brand, and of the highest quality
Act as the first checkpoint in the creative review process, upholding brand guidelines across all five brand identities
Collaborate closely with the Creative Director to develop compelling visual solutions that support each brand's unique strategy and voice
Work across the Brand, Sales, Marketing, and Production teams to align on deliverables and maintain organized workflows

Brand Collateral & Multi-Channel Design

Own the design and production of a wide range of brand assets, including but not limited to:
Packaging design
Point of sale assets and in-store displays
Booth and experiential designs
Digital advertising and social media content
Web design
Sales support materials
Swag and merchandise

Brand Refreshes & Roll Outs

Play a pivotal role in rebrands and refreshes within our portfolio, partnering with the Creative Director to assist with conducting design explorations, defining visual directions, and building brand guidelines

Photography & Production

Assist with in-house photography, including prop styling, art direction support, and set coordination
Act as on-set director for hired photo and video productions, when needed, ensuring all captured content aligns with brand vision

Team Management

Manage, mentor, and support the growth and development of junior team member(s)
Review work and provide clear, concise, and constructive feedback to direct report(s)

What We're Looking For

Required

5+ years of professional graphic design experience, with a strong and varied portfolio
Experience managing or mentoring designers
Expert proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, and related tools)
Proficient in Microsoft (Word, PowerPoint, Excel) and Google (Docs, Slides, Sheets) platforms
Experience in package design and working with dielines
Strong print production knowledge
Experience in digital design (ads, emails, website support)
Comfortable assisting on-set of photo and video productions
Video editing capabilities
Exceptional attention to detail and a sharp eye for brand consistency
Strong communication skills — you can clearly articulate creative decisions and collaborate across teams
Proven ability to manage multiple projects simultaneously in a fast-paced environment
Excellent time management and organizational skills; comfortable owning deadlines
A self-starter mentality balanced with a collaborative, team-first attitude

Preferred

Experience working within the cannabis industry
Familiarity with packaging compliance requirements
Experience with managing print and production vendor relations
Proficient in Adobe After Effects
Experience with Shopify
Familiarity with project management platforms (Asana, Trello, Miro)

Our Values

We believe in innovation, sustainability, integrity, and making a positive impact. Join our fast-moving team of thinkers and doers dedicated to shaping the future of cannabis in NYS.

How to Apply

In addition to your Indeed resume, please attach a cover letter and a link to your portfolio to this application.

Equal Opportunity Employer

We celebrate diversity and are committed to creating an inclusive workplace where everyone thrives.

Farmer Group | Florist Farms | Head & Heal | Blotter | Tune

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Senior Graphic Designer