Vice President of Marketing

Location: Dallas, Texas (with domestic and international travel) - Remote

Salary: $180,000

A fast-scaling hospitality and entertainment brand is entering a huge growth phase across the US and they’re looking for a Vice President of Marketing to take full ownership of how the brand shows up, builds buzz, and drives demand in every market.

This is a rare chance to step in and shape both the marketing function and the brand from a high level. You’ll be at the centre of every big moment, from new venue launches to national campaigns, making sure the brand doesn’t just grow, but lands with impact everywhere it goes.

Working closely with the CEO and leadership team, you’ll turn growth plans into real excitement in the market, strong footfall, and loyal repeat customers.

What You’ll Do

Build and lead the US marketing function from the ground up
Shape a bold, consistent brand that stands out in a competitive entertainment space
Lead marketing across social, PR, influencer, CRM, digital, and partnerships
Own the launch strategy for every new venue, creating real anticipation and buzz
Drive campaigns that don’t just reach people, but get them through the door
Work with regional teams to bring strong local marketing ideas to life
Use customer insight and data to constantly sharpen performance
Keep the brand culturally relevant, talked about, and top of mind

About You

A senior marketing leader from hospitality, entertainment, leisure, or consumer brands
Proven experience building or scaling marketing in a fast-moving, multi-site business
Strong track record of launches, openings, or big brand moments
Comfortable switching between big-picture brand thinking and hands-on delivery
Commercially sharp, with a focus on real results and impact
Based in Dallas, Texas and open to travel when needed

COREcruitment Ltd

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Vice President Marketing